The Enterprise Storage Charm

For Lynchpin Media | IntelligentTechChannels’s Magazine, Jithin Varghese, Product Manager & Senior Solution Architect from VAD Technologies, joint the latest Editor’s Industry Experts Q&A to discuss “How can Channel Partners grow their Business in the Enterprise Storage Market?”

​Enterprise storage is a centralised repository for business information that provides common data management, protection, and data sharing functions through connections to computer systems. Industry pundits shared their insights on the enterprise storage market and data centre modernisation, and guide channel partners on how they can grow their businesses as opportunities abound in this market segment.
 
Please read here Jithin’s complete Interview with Editor Manda Banda:
 
1. What is the state of the enterprise storage market in MEA?
Enterprise Storage market is maturing and fast-paced. MEA market is expected to witness a CAGR of 15% Year on Year with the increased government support and the growing demand for core technologies like Artificial Intelligence (AI), Machine Learning (ML) and Internet of Things (IOT)
 
2. What key technologies should IT resellers be looking out for in the enterprise storage space? 
As we can witness, the major sectors such as telecom, healthcare etc started adopting the core technologies such as Artificial Intelligence (AI), Machine Learning (ML) and Internet of Things (IOT), the IT Resellers should focus on the innovative All Flash NVMe technologies which can offer Modern Data Experience with innovative cloud-ready solutions, performance, best in class support and hold up against ransomware attacks.
 
3. Is cloud storage the future of enterprise storage?
Yes, most of the companies will start adopting cloud storage model, especially hybrid cloud (on-premises cloud) in which the infrastructure will be deployed within the company datacentre to provide cloud services offerings. Also, we can witness a huge shift towards Storage as a Service from the CAPEX model.
 
4. How can channel partners help customers to optimise their server and network infrastructure to maximise their enterprise storage deployments?
Channel Partners need to build a comprehensive Product and Solutions Offering, from Primary Storage, Servers, Network Infrastructure, Data Migration, Secondary Storage Appliances to Cloud Enabled Solutions by bundling the multi- vendor solutions .
 
5. What do you see as challenges for enterprises in the MEA market in the enterprise storage space this year?
Data is the new Oil and Data Privacy has become an important aspect of all the leading enterprises. Adoption of cloud-based storage has left the data vulnerable to cyberattacks, so the cloud service providers (both the on-premises and off-premises) have to maintain the latest security measures and up to par which is still an ongoing challenge. Also, adopting the changes that is need fast enough.
 
6. What are the newest technologies to address enterprise storage in MEA?
We will witness a huge demand in new technologies such as Kubernetes Containers Data Service Solutions which will help companies to run any cloud-native data service in any cloud, using any Kubernetes platform, with built-in high availability, data protection, data security, and hybrid-cloud mobility. user experience.
 
7. What enterprise storage technologies will be most sought in 2022?
Due to the rising penetration and high demand of the core technologies such as Artificial Intelligence (AI), Machine Learning (ML), and Internet of Things (IoT), companies will prefer to have a high performance modern cloud- ready enterprise storage technologies with the highest data reduction, low form factor, best in class support, scalability, agility and always on data protection.
 
8. How should channel partners tackle the skills challenges the MEA channel sector is grappling with?
On-going vendor trainings and allocating dedicated resources will help the channel partners to adopt the technology changes.
 
The Full Magazine of IntelligentTechChannels can be found online here: https://magazine.intelligenttechchannels.com/mag/0029404001648625245
or just visit: https://www.intelligenttechchannels.com/2022/03/10/the-enterprise-storage-charm/ for the Editor’s Verdict.